Here are some resources we think you will find useful in your journey to master innovation and new product development.
A Voice of Customer Market Research study conducted by iNPD Center, to determine the current adoption rate and market barriers holding back mass adoption of wireless sensor networks and the overall market attractiveness wireless sensors solutions
The purposes of the research was to better understand the market landscape and requirements for a client’s product based on wireless sensors using “jobs-to-be-done” innovation framework. In this report we describe our approach to validating and discovering what jobs customers were trying to get done by adopting wireless sensor based solutions.
We present key findings from the research in regards to the current adoption and market barriers holding back mass adoption of wireless sensor based products specifically for industrial applications including continuous based monitoring (CBM).
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Along with the report you’ll also get a complimentary subscription to “Accelerating Ideas to Profits,” my monthly eZine (email newsletter). You’ll get ideas, information, insight and inspiration every month that will help you develop products customers want to “hire” while eliminating the waste and frustration of launching product duds.
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All the best for discovering and transforming great ideas into successful new breakthrough products!