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Author Archives: Tech_Oracle

Is it best for OEM customers to use a one-stop shop (design thru mfg) vs. a separate designer and manufacturer?

A firm looking for help with the development of a new product asked: “Is it best for OEM customers to use a one-stop shop (design thru mfg) vs. … Continue reading

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Success by Design: Cost of Product Development vs. Movie Production

A major issue encountered in every new product development is the non-recurring development expense (NRE) required to develop a new product. Small evolutionary changes are safe and less … Continue reading

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The Innovator’s Playbook

Discovering and Transforming Great Ideas Into Breakthrough New Products

The Innovator's Playbook

The Innovator’s Playbook provides an innovation framework based on the "jobs-to-be-done" innovation theory pioneered by Clayton Christensen and others. This proven methodology frames innovation opportunities from the customer's perspective to create products and services that match the needs of the people who use it.
 

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